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Our services

Everything you need to be seen, trusted and chosen in Africa.

Available as off-the-shelf packages or fully bespoke programmes, delivered by a team that knows the market from the inside.

A marketing team reviewing campaign visuals
01

Integrated marketing

Go-to-market strategies and campaigns that combine digital advertising, social media, influencer partnerships, content and traditional media into one coordinated plan.

  • Go-to-market strategy
  • Digital and social campaigns
  • Influencer partnerships
  • Content development
  • Brand positioning
  • Brand presence advisory
  • Marketing budget optimisation
02

Strategic communications

Public relations and media relations that build reputation and trust. Strategic coverage across first-tier television, radio, print and online outlets across Africa. We craft the story, engage the right journalists and manage your reputation.

  • Media strategy
  • Press releases and placement
  • Interviews and features
  • Reputation management
  • Crisis communications
  • Communications training
An education spokesperson in a television interview
A researcher interviewing a parent and her daughter
03

Market research and insight

Evidence to guide your decisions: what students and families want, what they can afford, how they choose, and who you compete with. Delivered through our flagship reports and bespoke studies.

  • Demand and sentiment studies
  • Pricing research
  • Competitor analysis
  • Stakeholder interviews
  • Executive briefings
04

Student recruitment

Integrated recruitment campaigns that generate quality applications, supported by pre-CAS credibility services including verification checks. We reach students where they are: online, on air and in their communities.

  • Recruitment campaigns
  • Pre-CAS credibility checks
  • Live audio and webinars
  • Graduate outreach
  • Applicant engagement
A student speaking with an admissions adviser
A university delegation meeting education officials
05

Events and campaigns

From delegation visits and programme launches to roundtables and live audio sessions, we plan and manage events end to end, and secure media engagement to extend their reach.

  • Launches and delegation visits
  • Roundtables and conferences
  • Live audio events
  • DisruptEd Conversations
  • Media engagement
African students collaborating in a modern classroom
06 · New

Transnational education advisory

For universities and schools delivering programmes in Africa through branch campuses, joint degrees or partnerships. We bring together research, relationships and communications so you can enter the market with confidence.

  • Market entry research
  • Stakeholder mapping
  • Partner introductions
  • Launch campaigns
  • Reputation and community
Work with us

Ready to reach Africa's next generation of students?